Marketing Manager

Le salaire sera de 25,80 € brut par heure, soit l'équivalent de 4 734,73 € brut par mois, sur une base de 35h et en comptant les primes de précarité et de congés payés.

Principales missions :

• Concevoir la stratégie marketing de l'entreprise

• Réaliser un plan marketing

• Optimiser le ciblage d'une campagne de marketing

• Mettre en oeuvre une campagne promotionnelle

• Concevoir la campagne promotionnelle d'un produit

• Concevoir des supports de promotion des produits

• Réaliser le bilan des actions marketing

• Proposer des axes d'évolution

• Elaborer un budget

• Suivre un budget

• Assister les collaborateurs au niveau commercial et technique

• Réaliser la gestion des ressources humaines

• Animer une réunion

• Définir une stratégie de marketing relationnel

• Elaborer une stratégie de marketing digital

• Définir une stratégie de développement de produits

• Participer à la définition d'une stratégie de développement de produits

• Évaluer l'impact d'une stratégie marketing

• Réaliser une étude marketing

WHAT YOU’LL DO Develop a deep understanding of local priorities Based on Uber’s global marketing strategy, adapt, localize, and/or amplify initiatives to align with regional strategy, taking into account local specifics and culture Identify uniquely local marketing opportunities aligned with business priorities (major events, partnerships, seasonal moments, etc) and deliver campaigns or activations against them. Manage and coordinate localisation of relevant content in partnership with global localisation team, as well as creating individual market/ regional-specific content for critical markets (top 10 +Clavis) in partnership with relevant global stakeholders Organise and manage events, campaigns and partnerships to deepen connections with riders, driver partners. WHAT YOU’LL NEED 2+ years of generalist marketing experience, preferably in a fast-paced oriented environment Bachelor's degree in Marketing, Business or similar, and a demonstrated ability in quantitative fields Strong business acumen; structured thinker with project management skills and attention to detail Good relationship management as you will engage with partners across several different functions as well as global marketing colleagues in order to be successful Strong written communication skills and the ability to bring to life the Uber brand in a way that is both consistent with our global brand positioning but also meaningful to local culture and customs A strong customer-centric mindset – you are always thinking about how our customers interact with the brand The ability to take the initiative in a constantly-changing work environment and a willingness to adopt a generalist mindset.